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22.09.2022: WIESN-DASHBOARDS

THE WIESN OVER THE YEARS – HOPMANN MARKETING ANALYTICS


Marilena Hohm on 22.09.2022


It’s that time again: the world’s biggest folk festival – the 187th Oktoberfest – opens its doors on the Theresienwiese in Munich from September 17 to October 3, 2022.

After a two-year break, the beer will be flowing again and party animals from all over the world will gather at the Wiesn to have an unforgettable time.

We took a look at how the Wiesn has evolved over the years. As part of our Battle of Vizards, four Wiesn Dashboards have been created.

See for yourself how much beer prices have risen and how many chickens have been eaten.

Vizard A Profit Dashboard – Welcome to Octoberfest

Vizard B Dashboard – The Wiesn over the course of time

Vizard C Dashboard – It’s tapped

Vizard D Dashboard – Wiesn over the years