TABLEAU CONSULTING
Are you already exploiting the full potential of your data? Do you understand why your target groups make certain decisions, prefer your products or possibly switch to the competition? Many companies are sitting on a huge amount of data that is often not used properly. With our experience of working with many large companies, we know this: Simply collecting data from different sources is not enough – only through targeted analyses and appealing visualizations does this data unfold its full potential and serve as a solid basis for data-based decisions.
With Tableau, you have a powerful tool at your disposal. The analysis and visualization platform enables you to transform complex data into meaningful insights that increase your efficiency and make your business competitive.
As a consulting company with a focus on data visualization and analysis, we have already successfully implemented Tableau for numerous customers. We have been working with Tableau for almost 20 years and have built up exceptional expertise and experience in visualizing marketing and sales data across various industries.
Our services include advice on the optimal use of Tableau, support in the selection of license models, the implementation of Tableau and the creation of tailor-made automated dashboards and reports. In addition, we offer targeted Tableau training courses as part of our HMA Academy. These get you up to speed with Tableau and help you to unlock the full potential of your data visualization and create exciting storytelling with your data.
CONSULTING ON THE USE OF TABLEAU
Is Tableau the right tool for your needs? We clarify this question together with you in the first step. At Hopmann Marketing Analytics GmbH, we focus on comprehensive and high-quality work with data. You can always count on our expertise when it comes to tableau analytics and data visualization. We advise you individually and ensure a visually appealing and easy-to-understand presentation of your data and insights. Our experienced and certified team will gladly support you in using Tableau and other data viz tools. If you are considering switching between Tableau and other tools such as Power BI, our experts are also on hand to provide you with advice and support.
INTRODUCTION OF TABLEAU IN YOUR COMPANY
Our Tableau experts are able to recommend a suitable licensing model that is precisely tailored to your requirements and avoids unnecessary costs for your company. This is particularly important in the current times, when marketing budgets need to be used very efficiently. Together with you, we develop an initial concept that ensures that Tableau can be used optimally in your company. In addition, we work closely with you and, if necessary, your IT department to support you during implementation so that the software runs smoothly and your team has a full overview of the integration process – including Tableau training in Munich or other locations.
CONNECTING YOUR DATA SOURCES TO TABLEAU
High-quality data is crucial for well-founded analyses and business decisions – ideally, it should be available to the relevant stakeholders in real time. We support you in connecting Tableau to the relevant data sources in your company (e.g. Salesforce, Hubspot, Google Analytics, Adobe Analytics, Meltwater, VICO, Brandwatch, ERP, internal company databases). We work with you to break down data silos and create the basis for meaningful dashboards that provide you and your colleagues with a reliable basis for decision-making.
CREATION OF DASHBOARDS AND REPORTS
After successfully connecting your various data sources, we work closely with you to create specific visualizations. By using proven methods and frameworks as well as our many years of experience in Tableau marketing analytics and Tableau data visualization, we ensure that your dashboards and reports present your information in a visually appealing and easy-to-understand format. Naturally, we take into account role and rights concepts to ensure that the right information is accessible to the right people at the right time. Our aim is to provide you with the best possible support for your data-based decisions.
TRAINING AND SUPPORT
Using Tableau on a daily basis can be a challenge – especially for first-time users who have no experience with data visualization and marketing data analytics. To ensure you get the most out of the software, we offer training and support services to give your team the knowledge and skills they need. Our certified Tableau Experts give workshops either at our training and conference center in Schliersee, in Munich, directly at your company or online. We train both beginners and advanced users. Of course, we are also available to you as a reliable partner for all questions after the Tableau project has been completed.
WHY US?
Hopmann Marketing Analytics stands for first-class analysis, evaluation and visualization of data from marketing and sales. Our motivated team of data visualization experts has extensive experience in working with Tableau and knows exactly how to interpret and present your data clearly and comprehensibly at a glance. Take the first step today to get more out of your large and complex data volumes. Work with us to break down data silos and make data-driven decisions with user-friendly visualization programs! We are the right Tableau consultants for you in Munich – committed and at eye level. Feel free to contact us to discuss your requirements and find out how we can support you.
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