Digital Analytics Implementation Specialist (m/f/x)

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Hopmann Marketing Analytics GmbH is a boutique consultancy for digital analytics, data engineering, and data visualization based in Munich, Germany. We work with well-known customers to develop sophisticated solutions that enable data-driven decisions. Our passion is data and we want to make it accessible to everyone in meaningful visualizations and ad hoc reports.

Zur Unterstützung unseres Teams suchen wir ab sofort eine/einen:

Digital Analytics Implementation Specialist (m/f/x)

Was wir bieten:

  • Exciting, varied projects with well-known customers
  • Personal responsibility and participation
  • An open working atmosphere and flat hierarchies with competent colleagues
  • Further training and certification as well as participation in events and conferences
  • A beautiful office in Munich
  • Flexible working remote or onsite

Ihre Aufgaben:

  • Implementation of complex web and app tracking setups in tag management solutions (e.g. from Tealium, Adobe, and Google)
  • Advising our customers on the introduction and optimization of digital analytics solutions - especially with regard to the continuous changes in the technical and legal framework
  • Appraisal and analysis of customer requirements
  • Deriving professional concepts based on the goals and strategies of our customers
  • Creation of technical specifications and instructions for the implementation of "data layers" and digital analytics tools
  • Ensuring compliance with the relevant data protection regulations
  • Analysis of data from digital analytics systems (e.g. Adobe Analytics or Google Analytics) and other online data sources (SEA, SEO, social media, etc.)
  • Preparation of presentations and training sessions


  • Academic degree, ideally with a technical background
  • Several years of professional experience, e.g. as a front-end developer, consultant, or digital analyst
  • In-depth experience with one or more tag management solutions (e.g. Tealium IQ, Adobe EP Data Collection, or Google Tag Manager)
  • Confident use of the relevant digital analytics tools (e.g. Adobe Analytics or Google Analytics)
  • Interest in new technologies and stacks (server-side implementations, Snowplow, etc.)
  • Good knowledge of Javascript and web technologies
  • Fluent in English, German language skills a big plus
  • Knowledge of project management as well as very good analytical skills and strong communication skills and willingness to travel (we very rarely have to travel for work)
We are passionate, committed, and goal-oriented, we are good at organizing ourselves, we act confidently to our customers, and want to drive the entire company forward as a team. Is analyzing complex relationships also your strength, do you inspire others with your ideas, and do you think you would be a good fit for us?
We look forward to your application with the earliest possible start date and salary expectations.